New Zealand Fitness MagazineOur goal is to keep our readers informed about fi tness, nutrition, sports events and healthy lifestyleoptions. We pride ourselves on in–depth stories that are relevant to our readers. Many of our features focus on personalities and motivation, with stories about real people who have changed their lives through fitness and nutrition. Our brand statement “live the lifestyle” is an encouragement to our readers to look after themselves and make the best of opportunities. Facts and Figures • New Zealand's leading fitness magazine • Targets affluent, highly active New Zealanders • 8,000 copies distributed per issue • Over 93,000 readers (Neilson Media Research national readership survey, June 03)
How to advertise with usAt New Zealand Fitness we are interested in developing meaningful business relationships. This means that we want to work with you to everyone's advantage.Below are some ideas about how we may work together. • Traditional advertising, in a range of sizes. • Premium advertising spaces available, such as inside front and back cover. • Sponsor a section. • Discounts with multiple bookings. • Inserts. In our working relationship we are interested in putting your name first in the minds of our readers. It is because of this that advertisers with New Zealand Fitness have preference in editorial features. For example if you are sponsoring an athlete in a competition, we may be able to interview them and include them in our feature. We love to hear new ideas and are open to suggestions. If you have any other ideas about how you would like to work with New Zealand Fitness, then let us know. Audience- Balanced reader profile, male/female- 66% are high earning professionals - 82% are gym members - 98% describe themselves as very or reasonably fit AGE: - 23% are 20-30 - 37% are 30-40 - 27% are 40-50
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