New Zealand Gardner
New Zealand Gardener is the premium publication that Kiwi gardeners turn to each month for information, inspiration – and a dash of indulgence. The magazine delivers a down-to-earth blend
of expert horticultural advice, decadent harvest recipes, creative design ideas, practical know-how, planting hints and sustainability suggestions for stylish backyards from Northland to Southland.
New Zealand Gardener appeals to gardeners of all ages and levels of expertise, from urban courtyard owners looking for new ideas for pots and patios, to rural gardeners embarking on large-scale landscaping projects.
Edited by high-profile gardening personality Lynda Hallinan, New Zealand Gardener has an unrivalled reputation in its field. The magazine’s team of expert writers includes award-winning Chelsea Flower Show designer Xanthe White, Ruud “the Bugman”
Kleinpaste and satirist Joe Bennett.
Lynda is an editor who leads – and inspires – by example. Her inner-city self-sufficiency campaign spearheaded a significant resurgence in vegetable gardening in New Zealand and the magazine plays an influential environmental advocacy role.
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| Circulation: |
40,456 (ABC, 6 Month Ave, 31/12/08) |
| Estimated Exposure: |
100000+ |
| Publication Frequency: |
Monthly |
| Cover Price: |
$6.90 Normal, Special Edition $14.95 |
| Distribution: |
Nationwide |
How to advertise with us
Contact us for a Media Kit which contains:
- Advertising Rates
- Technical Specifications
- Booking & Material Deadlines
- Terms & Conditions
Audience
New Zealand Gardener readers are passionate, hands-on gardeners who care about their homes and their health. They actively seek environmentally friendly alternatives and are prepared to pay more for organic options. They endeavour to buy New Zealand-made products and they believe it’s important to know where their food comes from. They regularly shop at farmers’ markets and attend home and garden shows.
NZ Gardner Reader Profile:
• Active DIY in and around the home
• Entertain at home regularly
• Spend on average 2 hours 48 minutes
reading NZ Gardener, and 70% keep
their copies indefinitely
• 79% have purchased products
advertised in NZ Gardener
• 76% like to receive product catalogues
and inserts from NZ Gardener
Source: NZ Gardener Reader Survey May 2007, Fast Forward Research 2006.
For more information about NZ Gardner Reader's, refer to our attached media kit.
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| Age Breakdown: |
| 0-19: | 10% |  |
| 20-34: | 20% |  |
| 35-49: | 30% |  |
| 50+: | 40% |  |
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| Gender Split: |
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| Interest groups: |
Food/Drink, Health/Fitness, Hobbies/DIY, Home/Garden, Lifestyle, Science/Environment |
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| Contact Details |
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