NZ Herald - SportSport and SuperSport - delivering a young male audienceSport is dedicated to the country's obsession for sport. The New Zealand Herald's Sports section has been embraced by New Zealanders as the place to go to for the very best in national and international events. Offering expert analysis, evaluation of the latest results, profiles on the personalities, and all the conjecture on upcoming games, Sport also provides the very latest on all the week's events. SuperSport is produced exclusively on a Friday as the ultimate sports preview for the weekend ahead. Produced as a full-colour tabloid, the guide is designed to bring the weekend's games to life. It offers advertisers the longevity of a guide, which will be referred to by the reader throughout the entire sporting weekend. OnForm provides the latest racing news, tips and forecasts and a complete betting guide for New Zealand & Australia. Produced as a lift-out section within SuperSport and the Sport section every Wednesday and Thursday, this is the comprehensive guide of what's going on in Australasian racing. WHAT DOES THIS MEAN FOR ADVERTISERS? * The Herald Sports sections cater to a broad male audience, who have interests in an enormous number of products and services. Sport is ideally positioned to deliver a large audience of affluent male readers. * The Herald Sports sections deliver a younger audience. The advertiser has the opportunity to position their products and services to a youthful reader segment
How to advertise with usTo work out the best way to advertise with APN Publications; visit APN's online media kit: www.soldonapn.co.nz to find:- Advertising Rates - Booking Deadlines - Technical Specifications - Contact Details AudienceThe Herald's Sport section attracts 509,000 readers each week* The sport section is the Herald environment with the greatest skew to under 24's. * One ad in SuperSport, featured on Friday, will be seen by 273,000 readers. * SuperSport is one of the Herald environments with the highest skew to male readership – 70% of readers are male. * OnForm, published within the Sport section every Wednesday and Friday, attracts 331,000 readers. Source: Nielsen Media Research, National Readership Survey, Jan-Dec 08, all people aged 15+
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