NZ Horse & PonyWe love our horses. New Zealand has a high rate of horse ownership and you only need to travel through the rolling countryside to find people of all ages enjoying the challenge of owing a horse. From the competitive rider to the one who just enjoys hacking around the farm, horse and pony owners are a diverse group of people of all ages who share one passion - giving their animal the very best they can.One way they do that is by reading the country’s premier equine magazine - NZ Horse & Pony. We are the only equine magazine to audit our readership numbers so we can guarantee that when we say we have 68,000 readers every month, you know it’s a number you can trust. NZ Horse & Pony has extensive coverage on events, personalities and horses as well as the latest products and news. We feature national and international eventing, dressage, show jumping, endurance, pony club, breeding and show reports.
How to advertise with usRefer to our attached Media Kit for:- Advertising Rates - Technical Specifications - Booking & Material Deadlines - Terms & Conditions Contact us for more information and booking enquiries AudienceEstimated Readership: 73,000 (NMR 2008)NZ Horse & Pony readers live predominantly in rural areas with a bias towards the South Island. They have exceptionally high household incomes, higher than the national average to earn a household income of $120,000+ per year. The average household income is $89,708. As a magazine for the whole family NZ Horse & Pony is read by both children and parents. Children 10-17 years make up 26% of the total readership, and adults aged 30-44 years another third. The magazine has an exceptionally high tertiary readership which is indicative of children receiving it as part of their pony club membership. Not surprisingly almost half of readers are interested in equestrian related sport with many readers having participated in horse riding, equestrian activities, trotting or horse racing in the last year. Readers are in general low media users with the exception of magazines. Source: Nielsen National Readership Survey Jan - Dec 08
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