PILOT - Global, Creative, Visual, CulturePILOT celebrates the best in contemporary creative culture promoting new ideas, new perspectives and new futures. Each issue contains a diverse mix of art, design, architecture, fashion and photography. While much of today’s media is information as pollution, Pilot adds value by providing a platform for the ideas that are driving change in the world.
How to advertise with usContact us directly or refer to our attached Media Kit:Deadlines: Issue 2 Autumn 2009 Onsale March 30 Booking March 2 Material March 6 Issue 3 Winter 2009 Onsale June 15 Booking May 11 Material May 15 Issue 4 Spring 2009 Onsale September 7 Booking August 3 Material August 7 Issue 5 Summer 2009 Onsale December 7 Booking November 4 Material November 10 AudienceAlthough Pilot is a premium niche magazine, Pilot’s audience is much wider than this implies. The reason for this is Pilot’s unique content mix and the crossover between different audiences that this attracts. Pilot covers fashion, design, art, architecture, culture, green issues and more to a very high standard. Many magazines limit their potential audience by covering one niche only. Urbis is read by the design community, FQ by the fashion community, Art World by the art community. Pilot is read by opinion leaders in the arts, design, architecture, fashion, technology, advertising, education and beyond. Compared with local print media - Pilot provides access to the most exciting cross-section of NZ’s opinion leaders.Pilot’s primary audience consists of urban professionals, aged 20 to 50 with an even 50/50 gender split. This market represents NZ’s influencers and opinion leaders. Pilot is also targeted at the aspirational mainstream aged 16+ who aspire to align themselves with the Zeitgeist. They see Pilot as an authority on design, fashion, art and culture. Pilot is targeted at all those working or studying in the creative industries, including design, technology, fashion, education, business, and the arts.
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