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The Guide- Herald's Daily Entertainment Guide

The Guide - entertainment listings hosted in the main paper environment of the Herald

Appears daily within Section B (except Thursdays and Saturdays when TimeOut appears) and offers the latest from the worlds of music, film, the arts and entertainment.

The entertainment pages also include an enjoyable blend of the day's TV schedule, horoscope, crossword and Sudoku.

Arts on Saturday presents a colourful weekly blend of visual and classical arts, with profiles of established and emerging talent; and an environment suited to niche advertisers.

What does this mean to advertisers?

* The Herald's only entertainment guide in the main paper, this section is ideally positioned to appeal to readers actively looking to be entertained. This typically provokes a strong response for advertisers promoting events and attractions.
* It offers the advertiser a blend of retail and entertainment advertising opportunities against an entertaining editorial background.
Circulation: 180,939 (ABC 6 mth Ave 31/12/08)
Estimated Exposure: 100000+
Publication Frequency: Daily
Cover Price: $Mon - Fri $1.70, Sat $2.80
Distribution: Appears daily within Section B (except Thursdays and Saturdays when TimeOut appears) and offers the latest from the worlds of music, film, the arts and entertainment.

How to advertise with us

To work out the best way to advertise with APN Publications; visit APN's online media kit: www.soldonapn.co.nz to find:

- Advertising Rates
- Booking Deadlines
- Technical Specifications
- Contact Details

Audience

One ad in The Guide will be seen by an average of 205,000 readers

* 75% of The Guide readers are either an equal or main household shopper.
* On any weekday, between 200,000 and 229,000 readers will read The Guide.

Source: Nielsen Media Research, National Readership Survey, Jan-Dec 08, all people aged 15+
Age Breakdown:
0-19:10%
20-34:20%
35-49:20%
50+:50%
Gender Split:
Male:47%
Female:53%
Interest groups: Entertainment, Shopping/Retail

  • The Guide- Herald's Daily Entertainment Guide




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